Live Streaming has changed the way we see the world. Platforms like Twitch, Periscope and YouTube Live, have enabled millions of people to stream anything from the Tour de France and eSports championships to the Kitten Academy and an 8 year old giving amazing guitar lessons.

But streaming is not just about viewing, it’s about socializing.  After all, the power of a stream is that groups view the same content at the same time, producing a shared experience.  Unfortunately, the tools that enable groups to interact while viewing are  30 years old: simple text chat. 

For example, lets say a few hundred people are watching a stream – anything from a poker tournament to a political rally.  They’re glued to their screens, drama unfolding before their eyes. They have thoughts to share, opinions to express, and questions to ask.  How do they interact?  Like this:

Primitive Group Chat

Is that really the best way for groups to interact while watching a live stream?  You might think so, because that’s the state of the art used by Twitch, Periscope, YouTube Live, and Facebook Live.  This begs the questions…

Is there a better way for groups to interact while viewing a stream?

Enter UNU – a new social platform that combines group chat with A.I.,  enabling groups to tap their collective intelligence while watching a live stream.  When using UNU, groups can combine their knowledge, wisdom, and insights in real time to answer questions, make predictions, express opinions, even crack jokes.  This makes watching a stream with others feel like a genuinely shared experience, deeply social and engaging.

For example, this week a group watched the Republican National Convention inside UNU.  They didn’t just pound random statements into a blazing chat window, they asked each other questions had deep insights.  As the drama unfolded around Melania’s speech, this group was able to react as a group, having fun tapping their collective wisdom.  Here is a quick video that shows how it went down:

As you can see, UNU allows the group to truly hang out together online.  And not only can the group express itself in ways that no other tools enable, they can also share their funniest and most insightful replays across the internet. So those jokes and insights aren’t lost in the shuffle of chat, but saved online, so they can be revisited at any time. For example, check out this prediction a group made last night, just before Ted Cruz took the stage.

Anyone who watched Ted Cruz’s speech knows what happened next. Not only did Cruz refuse to endorse Trump, he nearly got booed off-stage when he urged Republican attendees to “vote with your conscience.” And as boos rained down on Cruz, Trump’s plane arrived and he strode confidently into the arena, high-fiving his supporters.

This was live drama at its best. And inside UNU the group was able to socialize in real time,  having fun during every twist and turn.  For example, someone inside UNU asked this question as Trump’s plane landed and he strode into the arena:

Clearly, live streaming is a lot more fun if groups can interact.   For everything from sports and politics, to concerts and esports, it’s more fun to feel like you’re watching together, than sit there and watch alone.

What’s next?  The Democratic National Convention, of course, which starts Monday.  It will be streamed live inside of UNU all week.  Not only will you get to share the convention experience, you’ll also get real insights into the way your fellow voters think and feel about the election.

If you’d like to try UNU during the 2016 Democratic National Convention, fill out the form below and we’ll send you an email invite.  UNU is fun, free, and anonymous, so you can easily just pop in and take it for a spin…